Archive for July 2021
Elements of a good media pitch
Are you putting together media pitches, but feel like something is missing? I have great news; we are going to go over all of the key elements of what makes a good pitch so that you know to make your pitches stand out! Strong subject line The subject line of your pitch is the…
Read MoreDetermining Pitch Talking Points
What makes up good talking points for pitching is an art, not a science. But there are some quick guidelines to keep in mind to make sure your pitch will get read! Map out your message Think about your main message and start with a brain dump. Write down ideas and concepts that support…
Read MoreHow to research media outlets
Researching media outlets is an essential part of making your pitches successful and ensuring your message gets to the right people. By doing research and sending your pitches to specific reporters, editors, or journalists that cover your topic, you are increasing the likelihood that your pitch will be read and an interview booked. Utilize…
Read MoreHow to find your target audience
Finding your target audience is an essential part of your PR journey. Having a target audience does not mean you are excluding anyone who does not meet your criteria. It means that you are figuring out how to targeting individuals who are most likely to listen to what you have to say and purchase your…
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