publishers vs. publicists

What is the difference between a publisher and a publicist? They sound similar, but they are two completely different groups with different ways to help you with your book and your business. You might not know the differences and you’re not alone! Here’s more on how to make sure you aren’t asking one to do…

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self-publishing vs. traditional publishing

If you are in the process of writing a book you have probably looked into how you are publishing it, which can be even more challenging than writing the book itself. Have no fear, we are here to help! Today we are going to go over some key differences between self-publishing and traditional publishing to…

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publishing a book

Have you pondered the idea of publishing your own book? Many business owners, thought leaders, and gurus actively promote their books as an extension of their brand and messaging. Publishing a book can help you expand your business and may be easier than you think, let’s dive into all the details.   Grow your business…

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Have you always wanted to be a best-selling author? Or maybe this is a more recent dream you discovered since starting your business? Either way, publishing a book can seem like a daunting task, but it doesn’t have to be. As a publicist, I’ve encountered many aspiring authors, and in that time, I’ve discovered three…

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So, you want to write a book, publish it, and start a book launch campaign? Great! I can totally help you with that! Before we get started, though, let’s talk about a crucial first step most clients miss: a defined target audience.   Defining Your Target Audience   The first step in planning your best…

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