It’s small business week so let’s discuss the benefits that press attention can bring to your small business.  Being featured in the news and media, whether print or broadcast, sets a small business apart and situates them as an expert in the minds of the audience! When you increase your visibility beyond Facebook, Instagram and…

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Communicating with your target audience is not always easy or straightforward, particularly for those with little media experience. One of the first things I focus on in media training is how to create a powerful communications statement.    A communications statement consists of 2-4 sentences that clearly define your message. This statement is the core…

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The media can help launch you into being viewed as a thought leader in your niche and provide you with ample opportunities to land speaking engagements and exposure.   Imagine being asked to speak at the biggest conferences. How did you land these engagements? With the help of a knowledgeable, dedicated, and supportive PR team.…

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As an author, you spend countless hours and endless effort pouring your thoughts into a well crafted piece of literature. It is only logical then, that, like many authors, you dream of having your work highlighted in a major publication. Close your eyes for a moment, envision the sense of pride that would come with…

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Finding ways to stand out and get noticed can be a daunting task. If you are looking for ways to break through the competitiveness to earn your spot in the media, I can help!   You are worthy! Your message has power! Your expertise is needed! Make sure you show that in your pitches.   …

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According to Forbes, a thought leader can only be declared as such at the discretion of someone else. A thought leader is someone who, based on their expertise and perspective in an industry, offers unique guidance, inspires innovation and influences others. A thought leader is one whose expertise is recognized and sought after. Thought leaders…

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If you have recently taken the time and energy to write a book, revamp your business or brand or organize an event, chances are the next thing on your mind is how to get your work to the right people. Growing your audience and having the opportunity to share your intellect, influence, and ideas with…

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Grabbing testimonials, showing proven results, and having valuable content isn’t the only way you can be building instant credibility for your brand. You may have heard “media” can be vital to every successful visibility strategy out there. In fact, having media can build instant credibility for your brand more so than any other thing out…

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After what can only be known as the strangest year in history, as pleased as we are to be here in 2021, I have to admit many of us are suffering from what could only be called a 2020 (crazy year) hangover.    2020 was an amazing year for KT Media Strategies, which might come…

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podcast interview

With COVID-19 making a huge impact on the media landscape, many people like Author Brian Wray have had to pivot in order to be noticed in the media.    Brian has been writing stories and sharing them with children for as long as he can remember. In 2003, he won the Nicholl Fellowship in Screenwriting…

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