media pitching

I have an early summer gift – I asked my team to give you some great insider tips on media pitching. When it comes to media pitching, I always say – it’s an art, not a science, but there are some tried and true tips we live by.  Here are a few! Vicky- A good…

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You think you have the goods to get yourself, your book, your company, your message out to the world through the media. And you probably do! But you don’t have time to do it yourself or know what topics are going to get the media’s attention, right? That’s where we come in!  Here are some…

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media pitch topics

Pitch Please!  I’m SO excited to be offering my first Masterclass on something I get asked a lot – What makes good media pitch topics!  We asked what you wanted to know about from the KT Media Team – and the majority of you said you struggle with what makes good pitch topics. When it…

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media pitches

Sometimes the best media pitches are those that buck a trend or go against conventional thinking. The media typically LOVES things that go against the grain a bit or is a different way of thinking. These headlines get people’s attention. Think… “What NOT to do.” It’s often better to highlight these than what TO DO. …

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communication statement

Do you know your exact expertise? Do you know how to relay it to your audience? Will your audience relate to your message? You may have a good handle on what is your expertise, but do you know how to properly communicate it to your audience? Have you ever thought about how your audience receives…

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clients

The news cycle typically ebbs and flows with headlines and topics that fit the times. Our current focus, much like the focus of most around the world, has been on topics pertaining to the current events in Ukraine, as well as the myriad of social justice issues that have been making the headlines here in…

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spring

March signifies the much-anticipated promises of Spring. Finally, we begin the long-awaited transition out of Winter, heading towards warmer weather, bluer skies, and abundant opportunity! Spring themes may seem cliche and overused, but cliche is simply an opportunity to practice creativity, breathing new life into old ideas.  The entire narrative of Spring is about Mother…

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Podcasts have taken off in popularity over the past few years. They have swiftly become a trusted news source, a booming aspect of the entertainment industry, and a conversational way to connect with celebrities and influencers we know and love. What’s your favorite podcast has become as valid a question as what’s your favorite book,…

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podcasts media

The short answer is yes, podcasts are media. They may not be the traditional media you are used to such as radio, television, or magazines, but they can be a great way to gain visibility with your exact audience. Like all media, podcasts come in tiers. Just about anyone can become a podcaster these days.…

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pitch to podcasts

Pitching to podcasts is different from pitching to many other types of media. Podcast pitching involves in-depth research and proof that you can deliver the type of information that will resonate with the host’s audience. Podcast hosts have built and cultivated a dedicated following. Your job is to make your message match their listener base. …

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