Posts Tagged ‘planning’
PR Blueprint
If you’re wanting to get TV interviews and quoted in articles or booked on podcasts, i.e. media placement, like with building a house, you also need a blueprint to make it happen! As you can tell, I’m loving the building a house analogy! 🙂 Your blueprint is your guide, your plan for the whole building…
Read MoreWhat Can PR Do For You?
I’ve been talking a lot about ChatGPT – the journalist in me is still alive! – so I wanted to dive into and explore what it can do and thought- hey, I bet people would be interested in this too! So I’m giving a Lunch & Learn on how we can all use the AI…
Read MoreInsider PR Tips for During the Holiday Rush
We are just celebrating Halloween, but I’m sure you’ve seen the stores are filling with holiday decor, Thanksgiving travel plans are underway, and the festivities of the winter holiday season will soon be tickling the minds of families, retailers, and the media alike. While the summer months may historically be a bit slower as far…
Read MoreWe Asked- You Answered! Masterclass on Best Media Pitch Topics
Pitch Please! I’m SO excited to be offering my first Masterclass on something I get asked a lot – What makes good media pitch topics! We asked what you wanted to know about from the KT Media Team – and the majority of you said you struggle with what makes good pitch topics. When it…
Read MoreExpertise/ Thought Leadership
Do you know your exact expertise? Do you know how to relay it to your audience? Will your audience relate to your message? You may have a good handle on what is your expertise, but do you know how to properly communicate it to your audience? Have you ever thought about how your audience receives…
Read MoreThe State of Journalism
Journalism has long been an integral part of how we consume news and retrieve information. We are now a few months into another turbulent year. As we continue during these times of global uncertainty, we are taking a look at the state of journalism. How have these past few years affected the field of journalism…
Read MoreSpring pitching
March signifies the much-anticipated promises of Spring. Finally, we begin the long-awaited transition out of Winter, heading towards warmer weather, bluer skies, and abundant opportunity! Spring themes may seem cliche and overused, but cliche is simply an opportunity to practice creativity, breathing new life into old ideas. The entire narrative of Spring is about Mother…
Read MoreMedia placement and social media – a match made in heaven
Social media numbers- do they matter? This is another question I get asked a lot. The short answer is Yes! A lot! Social media matters, whether we like it or not. Here’s why. If a TV producer gets similar pitches on similar topics from two different people with similar expertise and background –…
Read MoreThe Media’s Return to the Office: Delayed Again
I’m sure this doesn’t come as a surprise, but most media companies are once again delaying the return of people to the office. Some are doing it on a voluntary basis for those who really want to get out of the house or apartment. This means in-person interviews will continue to be slim to none,…
Read MoreMedia trends for 2022
Katie (00:02): Hi everyone. Katie Riess here with KT Media Strategies. I wanted to hop on this week and as we head into the holidays and we’re looking toward the new year, I wanted to talk about some trends that we’re seeing in the media for 2022. One of the things that I get asked…
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