Posts Tagged ‘pr’
How Media Can Help You Become a Thought Leader in Your Niche
According to Forbes, a thought leader can only be declared as such at the discretion of someone else. A thought leader is someone who, based on their expertise and perspective in an industry, offers unique guidance, inspires innovation and influences others. A thought leader is one whose expertise is recognized and sought after. Thought leaders…
Read MoreWhy The Media Can Build Instant Credibility For Your Brand
Grabbing testimonials, showing proven results, and having valuable content isn’t the only way you can be building instant credibility for your brand. You may have heard “media” can be vital to every successful visibility strategy out there. In fact, having media can build instant credibility for your brand more so than any other thing out…
Read MoreHow COVID Has Changed The Media in 2021
After what can only be known as the strangest year in history, as pleased as we are to be here in 2021, I have to admit many of us are suffering from what could only be called a 2020 (crazy year) hangover. 2020 was an amazing year for KT Media Strategies, which might come…
Read MoreHow To Gain Clarity Around Your Media Message
To successfully get media exposure, you have to first get very clear on your media message. Sure, the act of pitching is important, but voicing your opinion and giving actionable items that make it clear as to what you can provide to those you are pitching to is an even more important challenge. …
Read MoreTaking advantage of the new media landscape like Author Brian Wray
With COVID-19 making a huge impact on the media landscape, many people like Author Brian Wray have had to pivot in order to be noticed in the media. Brian has been writing stories and sharing them with children for as long as he can remember. In 2003, he won the Nicholl Fellowship in Screenwriting…
Read MoreWhat is your media why?
You want media coverage, but you aren’t sure exactly WHY you think you need a media presence… Does this sound like you? One of the most important things you need to ask yourself to begin your media journey is, “what is my media why?” Your media why is the first thing you need…
Read MoreHow to Create a Publicity Plan
If you’re writing a book, odds are, you’ve thought about your marketing strategy, but have you devised a publicity plan? This is a strategy that helps you gain free press and brand exposure through media outlets. A traditional example would be interviewing with the local paper or tv news station, while a modern example would…
Read MoreWhat is Publishing a Book Going to Help You Achieve?
Have you been wanting to build your personal brand? Are you wanting to grow your audience and up-level your visibility? Or maybe you’re just wanting to leave some type of legacy long after you’re gone… Whatever the case may be, publishing a book will help get you there. Below is a break…
Read MoreHow to Pivot Your Message and Improve Media Interviews
Have you ever been nervous and said the wrong thing on camera? Or maybe you had an interview that didn’t go quite as planned due to the reporter’s questions? If so, you’ve come to the right place. Today, I’m going to teach you how to pivot away from those unwanted conversations and turn them…
Read More3 Mindsets That Block Writers from Publishing a Book
Have you always wanted to be a best-selling author? Or maybe this is a more recent dream you discovered since starting your business? Either way, publishing a book can seem like a daunting task, but it doesn’t have to be. As a publicist, I’ve encountered many aspiring authors, and in that time, I’ve discovered three…
Read More