Have you been wanting to build your personal brand?   Are you wanting to grow your audience and up-level your visibility?   Or maybe you’re just wanting to leave some type of legacy long after you’re gone… Whatever the case may be, publishing a book will help get you there.   Below is a break…

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Have you ever been nervous and said the wrong thing on camera? Or maybe you had an interview that didn’t go quite as planned due to the reporter’s questions? If so, you’ve come to the right place.    Today, I’m going to teach you how to pivot away from those unwanted conversations and turn them…

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Have you always wanted to be a best-selling author? Or maybe this is a more recent dream you discovered since starting your business? Either way, publishing a book can seem like a daunting task, but it doesn’t have to be. As a publicist, I’ve encountered many aspiring authors, and in that time, I’ve discovered three…

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As a publicist, I’m often asked, “Why does the media matter?” This question deserves a much broader scope than a one- or two-line answer, which is why I’ve created this resource just for you.    If you’re considering working with a publicist, here are three reasons why the media matters:   Amplifies Your Voice  …

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Are you trying to increase exposure for your brand or small business? If so, consider creating an electronic press kit. Entrepreneurs and creatives alike have started using these in place of traditional resumes, and we’re not kidding when we say it’s a GAME CHANGER.    What Are Electronic Press Kits?   As the name suggests,…

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You spend days, even weeks trying to get that great media placement, you do the segment or get the article published, and you even get a clip of it! Great! Now what?   What the heck should you do with the media clip?   So many clients come to me after completing their media segments,…

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tv recording camera interview

Are you in the beginning phases of pitching to the media?   Even if you’re just thinking about it, here’s something you should know:   It’s really important to get to know the show/publication/podcast you’re pitching to and what they cover. There is nothing more frustrating than putting a lot of time and effort into…

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