podcast interview

With COVID-19 making a huge impact on the media landscape, many people like Author Brian Wray have had to pivot in order to be noticed in the media.    Brian has been writing stories and sharing them with children for as long as he can remember. In 2003, he won the Nicholl Fellowship in Screenwriting…

Read More

You want media coverage, but you aren’t sure exactly WHY you think you need a media presence… Does this sound like you?   One of the most important things you need to ask yourself to begin your media journey is, “what is my media why?”   Your media why is the first thing you need…

Read More

If you’re writing a book, odds are, you’ve thought about your marketing strategy, but have you devised a publicity plan? This is a strategy that helps you gain free press and brand exposure through media outlets. A traditional example would be interviewing with the local paper or tv news station, while a modern example would…

Read More

Have you been wanting to build your personal brand?   Are you wanting to grow your audience and up-level your visibility?   Or maybe you’re just wanting to leave some type of legacy long after you’re gone… Whatever the case may be, publishing a book will help get you there.   Below is a break…

Read More

Have you ever been nervous and said the wrong thing on camera? Or maybe you had an interview that didn’t go quite as planned due to the reporter’s questions? If so, you’ve come to the right place.    Today, I’m going to teach you how to pivot away from those unwanted conversations and turn them…

Read More

Have you always wanted to be a best-selling author? Or maybe this is a more recent dream you discovered since starting your business? Either way, publishing a book can seem like a daunting task, but it doesn’t have to be. As a publicist, I’ve encountered many aspiring authors, and in that time, I’ve discovered three…

Read More

As a publicist, I’m often asked, “Why does the media matter?” This question deserves a much broader scope than a one- or two-line answer, which is why I’ve created this resource just for you.    If you’re considering working with a publicist, here are three reasons why the media matters:   Amplifies Your Voice  …

Read More

Are you trying to increase exposure for your brand or small business? If so, consider creating an electronic press kit. Entrepreneurs and creatives alike have started using these in place of traditional resumes, and we’re not kidding when we say it’s a GAME CHANGER.    What Are Electronic Press Kits?   As the name suggests,…

Read More

You spend days, even weeks trying to get that great media placement, you do the segment or get the article published, and you even get a clip of it! Great! Now what?   What the heck should you do with the media clip?   So many clients come to me after completing their media segments,…

Read More
tv recording camera interview

Are you in the beginning phases of pitching to the media?   Even if you’re just thinking about it, here’s something you should know:   It’s really important to get to know the show/publication/podcast you’re pitching to and what they cover. There is nothing more frustrating than putting a lot of time and effort into…

Read More